MARKETING

The Department of Marketing is committed to excellence in research and teaching. Our group conducts rigorous and managerially relevant research across the entire spectrum of marketing, including marketing modeling, marketing management & strategy and consumer behavior.

About us

We are committed to excellence in research and teaching. We are a research-oriented department that conducts high-quality and managerially relevant research.

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Publications

Discover publications in our different research fields.

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In the spotlight

We will inform you here on our upcoming vacancies.

 

 

Meet the people

The Department of Marketing is a relatively young and ambitious group of scholars.

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EVENTS

Upcoming events

  • date_range

    17/05/2024 9:00 - 11:30

    Marketing 1st doctoral seminar by Changxu (Victor) Li open_in_new videocam

    “Being Served in the Metaverse: A Dynamic Empirical Analysis of Co-Creation Between Customers and Platforms, Customer Evaluations, and Product and Financial Market Performance”
    Changxu (Victor) Li | changxu.li@kuleuven.be
    Sint-Michielsstraat 6, 3000 Leuven - COVE 02.10

Past events

  • date_range

    29/04/2024 13:30 - 15:00

    BEE Seminar by David Sherman open_in_new videocam

    David Sherman is a social psychologist investigating sustainable behavior (among other topics).
    Siegfried Dewitte | siegfried.dewitte@kuleuven.be
    Naamsestraat 69, 3000 Leuven - HOGC 02.10
  • date_range

    15/03/2024 9:00 - 16:30

    Katia Campo Retailing symposium, sponsored by the Leo Tindemans chair open_in_new

    The symposium is supported by Leerstoel Tindemans. The goal of the symposium is to establish contacts and discussions between marketing researchers who are experts in the broad retailing domain. Our research initiative aims at building a strong research network that blends expertise from marketing retailing with adjacent domains to address research topics that tap into the exciting area of manufacturer-retailer relationships.
    Els breugelmans | els.breugelmans@kuleuven.be
    Hendrik Conscienceplein 8, 2000 Antwerpen - CAR 1.09

More events

 

Other fields of research

Interested in other research domains, topics, research groups and research centers at the Faculty of Economics and Business?

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